If you are a small business owner in Dubai, then you know that having a website is essential for your success.
In fact, getting an affordable website design is one of the most important driving factors for your business success.
A website is often the first impression a customer has of your business. It’s important to make sure your website looks professional and represents your company in the best light possible.
However, not all businesses can afford to spend a lot of money on their website.
Fortunately, there are ways to get affordable websites in Dubai. This can be accomplished by hiring a professional web design company.
If you’re on a budget, you may be wondering if there’s a difference between affordable and cheap websites in Dubai.
In this blog post, we’ll explore the differences between these two options, and help you decide which is best for your business.
Keep reading to learn more!
What is the difference between a cheap and an affordable website in Dubai?
When it comes to building a website, you want to make sure you get the best bang for your buck. But what exactly is the difference between a cheap website and an affordable one in Dubai?
Well, it depends on what your definition of “cheap” is.
A cheap website is poorly designed, uses free templates, and has little to no functionality. An affordable website, on the other hand, is professionally designed. They are designed from scratch to fit the business needs and optimized for speed and high conversions.
Cheap websites are often unprofessional and do not offer a good user experience. Affordable websites, on the other hand, are usually professional and offer a great user experience.
When you are looking for a website for your business in Dubai, it is important to choose an affordable website that will offer you the best return on your investment.
The good news is that there are plenty of affordable website design companies in Dubai that can help you create the perfect online presence for your business.
Top 7 Factors to consider when choosing an affordable web design company in Dubai
When looking for an affordable web design company in Dubai, there are a few key factors you should keep in mind.
Let’s explore seven of the most important ones below.
1. Website design and development steps
Website design and development is a process that involves many different steps, from initial planning and research to the launch of the finished product.
However, not all web design agencies follow the same steps, and some may even skip certain steps altogether.
The steps listed below are just a general guide; the specifics will vary depending on the scope and objectives of the project.
1. Planning and research
This is the first and most important step in any web design project. It’s essential to take the time to understand the client’s needs and objectives, as well as the target audience. Only then can you start to put together a plan for the website.
Once the planning stage is complete, it’s time to start wireframing and designing the website. It is the process of planning how the information will be presented on the page.
Such as what links will be added to it, usage of images and different fonts in the content. Wireframing is necessary to focus on visual design.
This helps to understand how content is organized on your website and how users will find their way around, even without any design elements.
3. Prototype Designing
This is when we start adding designs to the wireframe. The goal of the wireframe is to see how everything works with a focus on the content structure.
However, the goal of the prototype design is to fully design the website (the front end) and see how the aesthetics turn out.
4. Coding and Development
Once the prototype is approved, it’s time to start coding up the website. This is where all of the hard work pays off and you see your vision coming to life on screen.
5. Testing and Launching
Before launching the website, it’s important to test everything thoroughly to make sure that everything is in place and works properly.
This phase is usually after a few calls to ensure everything is as discussed and the website is designed flawlessly.
6. Monitor User Interaction with the Website
Finally, once the site is launched, it’s important to monitor how users are interacting with it and make changes as necessary.
All of these steps are essential and any agency that skips any of these steps isn’t worth your time.
2. Server Performance
Server performance is critical for any website because it directly affects how quickly pages load for visitors. A slow server can result in lost page views, increased abandonment, and ultimately, lower revenues.
There are several steps that website agencies can take to improve server performance, including caching static content, optimizing databases, and using a content delivery network (CDN).
However, not all companies are willing to invest the time and resources necessary to ensure optimal server performance. As a result, their websites may load slowly, causing frustration for visitors and resulting in lost business.
This is why it is important to work with a web design agency that knows what they are doing and ensures you get the best performance for every aspect of your new website.
Taking steps to improve server performance is essential for any website or online service that wants to be successful.
3. Website Rank on Search Engines
Search engine optimization (SEO), is the process of improving the visibility of a website in search engine results pages (SERPs). The higher the ranking, the more likely people are to find the website.
SEO is important for all businesses that have an online presence, but it is especially important for small businesses.
Small businesses often have a limited marketing budget, so they need to be strategic about where they spend their money.
Search engine optimization is one of the most effective and efficient ways to market a small business online.
There are many things that good web design agencies do to improve their SEO.
- They conduct keyword research to find the right keywords to target
- They create high-quality content that is relevant to their target audience, and
- They build links to their website from other high-quality websites.
In contrast, bad web design agencies often engage in practices that violate Google’s guidelines, such as keyword stuffing and link buying.
These practices may temporarily improve a website’s ranking, but they will ultimately lead to penalties from Google.
As a result, it is important to partner with a reputable web design agency that follows SEO best practices.
By doing so, you can ensure that your website ranks well in search engine results pages and drives organic traffic to your site.
4. Website Look and Feel
The look and feel of a website are extremely important, especially when it comes to user experience.
A good website will be easy to use and navigate, with a clean and modern design. It should also be optimized for mobile devices, as more people are using them to access the internet.
In contrast, a bad website will be cluttered and confusing, with a dated design that makes it difficult to find the information you’re looking for.
Companies need to invest in good UI/UX design, as it can make a big difference to the online experience of their customers.
Good UI/UX can help to improve customer satisfaction, increase conversion rates, and even reduce support costs.
However, many website agencies overlook the importance of UI/UX or try to cut corners by using cheap or free templates.
As a result, their websites are often ineffective and fail to meet the needs of their users. If you want your website to be successful, it’s essential to invest in good UI/UX design.
5. Website Conversion Rate
Website conversion rate is the percentage of visitors to a site that takes the desired action. The desired action could be anything from purchasing to signing up for a newsletter.
A company’s conversion rate is a key metric in determining the success of its online presence.
Good web design companies work to improve their website’s conversion rate through continual testing and optimization.
They understand that conversion rate optimization (CRO) is an ongoing process, not a one-time fix. They use data to guide their decisions and constantly test different hypotheses to see what works best for their visitors.
Bad web design agencies, on the other hand, often treat CRO as an afterthought. They develop their site without any real consideration for how users will interact with it.
As a result, their websites are often cluttered and confusing, with multiple calls to action that compete for attention.
These companies also tend to resist making changes, even when it’s clear that something isn’t working.
As a result, they miss out on opportunities to improve their website’s performance.
6. Website Speed
Website speed is important for several reasons.
First, fast loading times improve the user experience. Visitors are less likely to get frustrated and leave if they don’t have to wait long for a page to load.
Second, fast loading times can improve search engine rankings. Google and other search engines take page speed into account when determining where to rank a website in search results.
And finally, fast loading times can lead to lower bounce rates. A website with a low bounce rate is more likely to have a great image and reputation.
So how do you ensure that your website loads quickly?
There are a number of factors to consider. Including the size of your images, the amount of code on your pages, and the hosting solution you’re using.
But perhaps the most important thing you can do is to use a content delivery network (CDN). A CDN stores copies of your website’s files on servers around the world and delivers them to visitors based on their location.
This can dramatically improve loading times, especially for visitors who are located far from your server. If you’re looking to improve your website’s speed, a CDN is an essential tool.
By taking these and other steps, companies can help ensure that their websites are fast and responsive.
7. Website Testing
Website testing is important for a number of reasons.
First and foremost, it helps to ensure that the site is functioning properly and that users are able to navigate it without difficulty.
Additionally, testing can identify any areas where the site may be slow or sluggish, affecting the user experience.
Testing also allows developers to catch any glitches or errors before the site goes live, which can save a lot of time and frustration later on.
Overall, website testing is essential for ensuring that the site is user-friendly and functioning properly.
At Arise Edge web design agency, we test the website at two stages: after finishing the prototype design and after building the website.
This allows us to catch any issues early on and ensures that our clients have a positive experience with their new site.
So, there you have it. Our guide to website design and development.
While this is not an exhaustive list, following these steps should help your website rank higher on search engines, look better to visitors, and convert more customers.
If you’re looking for help with any of these aspects (or just want someone to bounce ideas off of), don’t hesitate to contact us today for a free consultation. We would be happy to help! Thanks for reading!